AI teammates
Agents that take on the follow-up work: reading the inbox, tracking deadlines, drafting the next message, while a person approves anything that matters.
App Development
When off-the-shelf software isn't enough.
We design and build custom AI products end to end, from the first scoping session to a product your customers use every day. And we help you set up the team to run it.
What we build
12 products across construction, sales, education, hiring and media, from live apps to early builds. Each one has a 30-second film that shows what it does.
Tools that find the signal
Products that read thousands of public documents and return a short, sourced list of what's worth acting on, with the reasoning shown.
Apps people enjoy using
Consumer products where AI stays out of the way: a job board, a daily study plan, a language game, a photo gallery.
Content that keeps itself current
Systems that produce help centres, tutorials and videos from the product itself, and redo them when the product changes.
What we do
Every engagement is different. We scope what's needed and do that, with no padding.
01
Scoping
We turn an idea into a written plan: who it's for, what the first version does, what it deliberately leaves out, and how it gets built.
Discovery sessionsRequirementsTechnical roadmap
02
Product design
Flows and interfaces designed around the one job each screen has to do, prototyped and tested before production code.
UX/UI designPrototypesDesign systems
03
MVPs
A first version real users can try, so you learn what matters before committing to the full build.
Working prototypesRapid iterationUser validation
04
AI features & agents
Assistants, agents and AI features built into your product, with the guardrails, testing and human sign-off that make them safe to rely on.
LLM applicationsAgentsEvaluations
05
Full-scale development
Web apps, browser extensions, mobile apps and the backends behind them, built to grow with your business.
Web & mobileAPIs & integrationsData pipelines
06
Launch & operations
Deployment, monitoring and ongoing improvement, plus help structuring the team that will run the product with you.
Cloud deploymentMonitoringTeam setup
AI you can rely on
The same four rules run through every product we build. They're why our AI features behave the same way on the hundredth day as on the first.
AI for judgement, code for facts
Dates, amounts, deadlines and IDs are calculated by ordinary, tested code. The AI writes and reasons; it never makes up a number.
People approve what matters
Anything that sends, spends or commits waits for a person to approve it. The AI drafts; your team decides.
Every AI behaviour is tested
Each AI capability ships with test cases. A change that makes those results worse doesn't ship.
Honest about what's ready
Every product is labelled live, beta or in development, and we don't claim a feature until it works.
How we work together
- Step 1
Scope
Discovery sessions and a written plan for the first version, with what's in and what's out.
- Step 2
Prototype
Something you can click through or put in front of users before the full build starts.
- Step 3
Build
Short cycles with regular demos, so you see progress and can change direction early.
- Step 4
Launch & grow
Deployment, monitoring and handover, or an ongoing partnership as the product grows.
Not sure you need custom software?
Often an automation does the job for less. We'll tell you when the simpler option is the right one.
Have a product idea? Let's scope it.
Tell us what you're building and we'll tell you how we'd approach it. We work with teams in Airdrie, Calgary, Edmonton and across Canada.
Start the conversation